Are We Smart Enough?

Complacency is a dangerous disease. It’s forever affected General Motors, Kodak, Microsoft and Blockbuster. And it is a widespread addiction amongst Alberta companies.

Why?

Because things are good. Why change? Why invest? Why try harder … when you can just sit back and enjoy the prosperity that comes from underlying economic growth?

Look at your own organization. Look at yourself. What are you investing in today that will allow you to reap dividends in 2-3 years or 5-7 years?

These are important questions, and they are the questions every Albertan should be asking every day. They are the questions that we will explore at E-Town (www.e-town.ca) next week, and it is important that you invite yourself to the conversation. Here’s why (true stories from the past week):

Me: Is your team coming to e-town this year?
CEO: It looks fabulous, but we’re too busy working too hard.
Me: Is working harder your competitive advantage?
CEO: Ummm … shut up.

Employee: I’d like to attend e-town this year. It only costs only $399.
Boss: What will you learn?
Employee: Technology, leadership and creativity trends affecting our business.
Boss: I don’t think those are our priorities right now.

Do these stories sound familiar? Are we simply trying to win by working harder? Or is it time we start thinking about competing by being smarter than your competition? One of our speakers, Estelle Metayer, focuses solely on this topic, and I’m probably looking forward to her session the most.

Why?

Because it strikes at the heart of our economic future. And you can’t afford to miss it.

Register yourself and your employees at www.e-town.ca.

Thank you.

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